Future of Mobile: PayForIt

by Guillaume Peersman (Dialogue)

• PayForIt

• About 7 APIs (intermediaries) available
• Moving to max £10 soon
• Fourth release is due soon
• Typical implementation time seen at Dialogue: 3 days
• Stats so far:
  • Some services have seen increased 27% conversion rate
  • 13% of users go to payment page and cancel
  • failures around 7% on average
• Subscription services
  • Confidence increasing due to trusted framework

• Clients: NewsCorp

• WAP billing only available on Orange, 3 & Voda at the moment